Chic Mamas Do Care is a non-profit thrift shop dedicated to promoting sustainable fashion while supporting educational initiatives in underprivileged areas.
Founded by Abigél Sheridan, the organization began with exclusive fashion exchange events aimed at mobilizing community goodwill. Today, Chic Mamas operates several outlets across South Africa. Each store offers a curated selection of high-quality, pre-loved designer clothing at affordable prices, with all proceeds funding educational development projects. To date, the organization has donated over R12.5 million towards such initiatives.
By choosing to shop or donate, patrons actively contribute to a circular economy and the betterment of local communities.
