This Easter, Eastgate Shopping Centre in Johannesburg is, once again, inviting families to indulge in a delightful experience at The Scoop Shop, a celebratory activation in the centre’s Strelitzia Court from 1 to 6 April 2026.
This year’s activation features Woolworths as the official product brand partner and brings a uniquely themed space offering a mix of sweet treats and interactive Easter fun for all ages. Here’s what you need to know.
Sweet ice cream treats at The Scoop Shop
This year’s edition of The Scoop Shop is called Scooped with Woolworths, with the brand partner serving its much-loved ice cream, inviting visitors to pause for a delicious scoop served in a cone or cup with Easter-inspired toppings.
At the centre of The Scoop Shop is a cafe-style house where visitors can indulge in their delicious dollops of sweet ice cream.
Why you should bring the kids to this immersive Easter activation
In addition to the sweet treats, The Scoop Shop experience also features opportunities for kids to play and create all throughout the space.
Kids will be kept entertained with:
- a creative crafts corner
- a Bounce-inspired hopscotch zone
- an egg catch challenge
- a build-your-own Easter bouquet station
- a whimsical meadow photo setting for capturing Easter memories
More about Eastgate Shopping Centre
Eastgate Shopping Centre has evolved into a prominent retail centre and retains its dominance and world-class reputation as a super-regional shopping centre in the eastern suburbs of Johannesburg, with a diverse tenant offering.
Since its opening over forty years ago in 1979, Eastgate has significantly grown in size and stature and has undergone a number of evolutionary upgrades to meet the ever-changing needs of customers and surrounding communities.
How to book
Cost: R50pp, includes one soft serve ice cream with toppings and access to all of the other exciting activities. Pay in-person
When: Running from 1 to 6 April 2026. Open daily from 10am to 6pm
Where: Strelitzia Court, Eastgate Shopping Centre, 43 Bradford Rd, Bedfordview, Germiston
Website: eastgateshops.com
Tel: 011 479 6000
Instagram: @eastgateshoppingcentre
Facebook: @eastgateshoppingcenter
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